Sustainable tourism in holiday destinations

Challenges, opportunities and examples for tourist regions

As a tourist region, you are based on an intact nature and environment. It is often the prerequisite for your success. This is the theory.

In practice, this is not always easy, as many actors are involved and the issue of sustainability leads to success in the long term rather than in the short term. We are convinced and have seen that the sustainable development of a tourist region is a success factor. Even more: Sustainable tourism development stands for a successful regional development, as many local actors and other industries
(e.g. agriculture or mobility) are involved.
Below you will find current examples of how we successfully support regions to create these success cases.

Your Expert

Andreas Koch

Diplom Biologe, Master of Science

Speakers, trainings, sustainable destination development

In regions such as Schleswig-Holstein, Crete, Lanzarote and Mauritius, we work together with local actors to support a sustainable regional tourism development. At the heart of all these projects is the vision to connect various actors in a region through applying the concept of sustainability. This strengthens and supports the successful development of the holiday region and at the same time ensures the protection of local resources, local cultures and landscapes. Even more it is a role model for a future lifestyle and an inspiring example for the healthy development of our planet.

Sustainable Food Destination Kreta

In Crete, we worked with the local partner Local Food Experts and Maria Valerga to train around 200 wine and olive growers as well as wineries and olive mills on the topic of sustainability and to connect them systematically with the tourism industry
(9 local hotel chains) on Crete.
This project was funded by the TUI Care Foundation and Futouris e.V. from 2017 to 2019 and had the aim of developing Crete as an overall "Sustainable Food Destination". The project was completed at the end of 2019 with very successful results. Below is a video of this project.

A sustainable future for traditional viticulture in Lanzarote

In Lanzarote we are working with the local partner senderismo Lanzarote to train 18 wine farmers and three wine bodegas to convert them to organic farming practices and to specifically market the organic products through three participating hotels. There are special training courses for the hotel staff and one outcome is the profesional development of ecological wine tastings and excursions. This project, funded by the TUI Care Foundation and Futouris e.V., started in 2015 and will run until 2021. Below is a video about this project:

Sustainable Island Mauritius

In the Sustainable Island Mauritius project (2018-2022), which is funded by the European Union as part of the Switch Africa Green program, we work side by side with the CSCP (The Collaborating Center on Sustainable Consumption and Production) for the local LEAD partner Tourism Authority Mauritius. The overall aim of the project is to promote sustainable tourism in Mauritius by showing and expanding the effects on sustainability along the value chain and by improving awareness and the market for sustainable tourism products. The practice partner of the project is DER Touristik Deutschland GmbH. As part of ITB digital 2020, we offered an English webinar on this project. Below you can also access a brochure about this innovative project.

Sustainable Island Mauritius Broschüre
Adobe Acrobat Dokument 3.0 MB